Analytics & Reports
Track your performance: scans, interactions, platform clicks, and your reputation.
Home Dashboard
Section titled “Home Dashboard”Upon login, the dashboard (mobile-first) displays summary cards: scans, interactions, platform clicks, average rating, share of positive reviews, recent reviews and performance by Business. You can filter by Business. Activity cards (feedback, interactions, clicks) also show variation compared to the previous month.
The “Your Google starting point” card displays only the rating and number of reviews captured during the audit of the currently selected Business. It is hidden if that Business has no baseline or if the dashboard shows all Businesses, to never display Google data from another Business.
Platform Click Analytics
Section titled “Platform Click Analytics”A dedicated page details clicks to your review platforms: volumes, sources (direct, quick page, full form, embedded widget), countries, cities, devices, browsers, with period selector (7 / 30 / 90 days / all) and filters by Business, Location and Campaign.
Two views are available via a List / Charts toggle:
- Charts - visual breakdowns (by platform, source, country, city, device, browser).
- List - detailed click log (Business, platform, Campaign, source, country, city, device, browser, date), with search and column selection. Display is limited to the most recent clicks of the period.
You can export clicks as CSV.
Stats from Free Tool QR Codes
Section titled “Stats from Free Tool QR Codes”QR codes you save from public tools (when logged in) have their statistics attached to your Account: count, active, total clicks.
Monthly Email Summary
Section titled “Monthly Email Summary”Each month start, you can receive a recap: month statistics, comparison to previous month, AI-generated recommendations, and new features. It reaches you in your interface language (like all our email communications), AI recommendations included. The report is disableable by Account (opt-out). On the Basic plan, the report is in a lighter version (statistics only).
Internal Feedback vs Public Reputation
Section titled “Internal Feedback vs Public Reputation”Important: internal feedback (reviews collected via your forms) is a private signal, displayed separately under the “Internal Feedback (Private)” label. It does not represent your public rating.
The internal feedback list filters by rating, type (positive / negative), presence of a comment, email or phone, and by period. You can export as CSV the filtered selection (rating, type, contact details, comment, Business, Location, date).
Each internal feedback opens a detail card (rating, comment, contact details left by the customer for you to reach back, source). When the customer left an email, a “Reply” button opens your messaging pre-filled to contact them (useful on negative feedback). You can delete a feedback from its card, or delete multiple at once from the list (checkboxes + “Delete selection”). Deletion is permanent.
Public reputation (Google reviews) displays for Businesses whose Google Business Profile was identified (during onboarding audit, where you confirm your Business) and whose Google platform is enabled: the dashboard shows your rating, review count and a few recent reviews, and the “View all” page lists your latest Google reviews. Reviews are fetched and cached for 24 hours (no call on each visit). If your Google platform is active but the profile is not yet confirmed, a “Connect my Google Business Profile” button appears: search your Business (by name, or phone, with city/region) and select it. RepOtz then generates the official Google review link and adds it to your platforms; this link replaces a manually entered Google link, so displayed reviews always match your Business. The “Manage my Google Business Profile” button in the widget lets you anytime change the profile or connect a new one: if your Account already has at least one Business, the assistant first asks if you want to start a new Business (full, with its Campaign) or update an existing Campaign (your chosen Business), then takes you to the Campaign page with its QR codes. During this short processing, a loading screen appears (do not close the page). If profile search is temporarily unavailable (external provider overloaded), a message invites you to retry in a minute: this is not a problem on your side. Once the profile is connected but with no public reviews (for example a recent profile), the dashboard stays on the connected state (your profile is displayed, with the option to “change profile”) and simply states no reviews are yet available: it does not ask you to connect an already connected profile again. We never display reviews from another Business by default.
Free Reputation Analyzer
Section titled “Free Reputation Analyzer”A free reputation analyzer is accessible at repotz.com/audit: search your Business, get a score on 6 pillars (Google Business Profile, reviews, social networks, AI visibility, website, trust) and receive a detailed report by email (PDF). It also serves as an entry point to signup: audit elements prefill the onboarding.
Frequently Asked Questions
Section titled “Frequently Asked Questions”Q. Is my average rating in the dashboard my Google rating? A. No. What is collected via your forms is private internal feedback. Your public Google reviews display separately (under “Public Reviews (Google)”), for Businesses with the Google platform enabled.
Q. Can I stop receiving the monthly recap? A. Yes, it disables per Account.
Q. Where do sources like “embed”, “quick page”, etc. come from? A. They indicate which channel the platform click came from (widget on your site, platforms page, full form, or direct link).
Q. Can I export my click statistics? A. Yes, from the Analytics page, via CSV export.
Q. Can I see the detail of each click? A. Yes, the “List” view displays the click log (with country and city); the “Charts” view gives breakdowns.